Photo LAPLANTE

Sony α7 III / 28-70mm City Shooter Lifestyle Kit

$2,664.95

This kit includes:  Extra battery with a lifetime warranty, a Promaster Rugged Cine 64GB memory card and a 1-hour private training

Gain control of expressive freedom

  • 24.2 Megapixel full-frame CMOS-BSI sensor
  • 10 fps in continuous shooting
  • ISO sensibilite: 100 to 51 200 (extensible: 50 to 204 800)
  • 5-axis in-body image stabilization in a full-frame camera
  • Fast Hybrid AF with 693 phase-detection and 425 contrast-detection AF points
  • SKU: SOILCE7M3K
label_protection_plan + $349.95
Set up your set


The α7 III’s operability is enhanced by fast control during shooting, dazzlingly clear views through the Tru-Finder, versatile connectivity, extended shooting endurance from various power sources, plus high durability and resistance to wet and dusty conditions. The α7 III can use a NP-FZ100 battery with approx. 2.2 times as much capacity as a NP-FW50 battery, allowing you to shoot up to approximately 710 photos with one full charge. The BC-QZ1 optional battery charger allows quicker charging than charging via USB. With two media slots, including one that's UHS-II-compatible for fast data writing, the α7 III can simultaneously or relay record, separate RAW/JPEG data and stills/movies, and copy data between cards. USB 3.1 Gen1 compatible USB Type-C port makes high-speed PC Remote data transfer smooth and effortless, for handling large image files that are produced using PC-tethered shooting.

This kit includes the Sony E-mount FE 28-70mm f/3.5-5.6 OSS lens.

Supplied accessories: AC Adaptor AC-UUD12 - Accessory shoe cap - Body cap - Eyepiece cup - Lens cap - Lens hood - Lens rear cap - Micro USB cable - Rechargeable Battery NP-FZ100 - Shoulder strap

Body type SLR-style mirrorless
Max resolution 6000 x 4000
Other resolutions 6000 x 3376, 3936 x 2624, 3936 x 2216, 3008 x 1688, 3008 x 2000
Image ratio w:h 3:2, 16:9
Effective pixels 24 megapixels
Sensor photo detectors 25 megapixels
Sensor size Full frame (35.8 x 23.8 mm)
Sensor type BSI-CMOS
Processor Bionz X
ISO 100-25600
White balance presets 11
Custom white balance Yes
Image stabilization Sensor-shift
Uncompressed format RAW
JPEG quality levels Extra fine, fine, standard
Autofocus Contrast Detect (sensor)Phase DetectMulti-areaCenterSelective single-pointTrackingSingleContinuousTouchFace DetectionLive View
Digital zoom Yes (4)
Manual focus Yes
Number of focus points 693
Lens mount Sony E
Focal length multiplier
Articulated LCD Tilting
Screen size 3″
Screen dots 921,600
Touch screen Yes
Live view Yes
Viewfinder type Electronic
Viewfinder coverage 100%
Viewfinder magnification 0.78×
Minimum shutter speed 30 sec
Maximum shutter speed 1/8000 sec
Aperture priority Yes
Shutter priority Yes
Manual exposure mode Yes
Subject / scene modes Yes
Built-in flash No
External flash Yes (via Multi Interface shoe)
Continuous drive 10.0 fps
Self-timer Yes (2 or 10 sec; continuous (3 or 5 exposures))
Metering modes MultiCenter-weightedHighlight-weightedAverageSpot
Exposure compensation ±5 (at 1/3 EV, 1/2 EV steps)
AE Bracketing ±5 (3, 5 frames at 1/3 EV, 1/2 EV, 2/3 EV, 1 EV, 2 EV steps)
WB Bracketing Yes
Resolutions 3840 x 2160 (30p, 24p) 1920 x 1080 (120p, 60p, 60i, 24p), 1440 x 1080 (30p), 640 x 480 (30p)
Format MPEG-4, AVCHD, XAVC S, H.264
Microphone Stereo
Speaker Mono
Storage types SD/SDHC/SDXC, Memory Stick Duo/Pro Duo/Pro-HG Duo
USB USB 3.1 Gen 1 (5 GBit/sec)
HDMI Yes (micro-HDMI port with 4K still, uncompressed video output)
Wireless Built-In
Remote control Yes (wired)
Environmentally sealed Yes
Battery Battery Pack
Battery description NP-FZ100 lithium-ion battery and charger
Battery Life (CIPA) 710
Weight (inc. batteries) 650 g (1.43 lb / 22.93 oz)
Dimensions 127 x 96 x 74 mm (5 x 3.78 x 2.91″)
Orientation sensor Yes
Timelapse recording No
GPS None
Videography notes Supports XAVC S codec (100Mbps), S-Log2 and S-Log3, and HLG
Wireless notes with NFC and wireless control via PlayMemories Mobile app
Viewfinder resolution 2,359,296
Microphone port Yes
Headphone port Yes
Boosted ISO (minimum) 50
Boosted ISO (maximum) 204800
Modes 3840 x 2160 @ 30p / 100 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 24p / 100 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 30p / 60 Mbps, XAVC S, MP4, H.264, Linear PCM3840 x 2160 @ 24p / 60 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 120p / 100 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 120p / 60 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 60p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 30p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 24p / 50 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 60p / 25 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 30p / 16 Mbps, XAVC S, MP4, H.264, Linear PCM1920 x 1080 @ 60i / 24 Mbps, AVCHD, MTS, H.264, Linear PCM1920 x 1080 @ 60i / 17 Mbps, AVCHD, MTS, H.264, Linear PCM
CIPA image stabilization rating 5 stop(s)